When one thinks of auto racing, “green and sustainable” rarely come to mind. But Just Marketing Inc., an Indianapolis-based firm specializing in motor sports, knows that NASCAR and many corporate sponsors have a great story to tell in their efforts to reduce the environmental impact of the nation’s most popular sport. In September 2013, the company brought national clients to Chicago for an entertaining weekend based on the theme of sustainability. Quercus Consulting delivered an engaging opening to their journey, hosting a tour of a local sustainable destination, and presentation to inspire attendees to return to work ready to create their own green programs.
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